Editor's Choice
Lights, Camera, Sustainability: Exploring Sustainable Trends in the Film Industry
In 2021 a consortium of media and entertainment companies known as the Sustainable Production Alliance (SPA) released its first report on the carbon footprint of the TV, film, and streaming industries. Unfortunately, the results were not positive.
Jim Donnelly
Apr 19, 2023
Multimodal AI and How Video Understanding Will Revolutionize Media
From script writing and location scouting in pre-production to object removal and scene stabilization in post, the AI and machine learning (ML) takeover is real. And that’s a good thing: Less time spent on tedious tasks means M&E pros can save money and spend their valuable time on more valuable tasks. But perhaps one of the most innovative and powerful ways in which the power of AI is revolutionizing the video world is through video understanding.
Jim Donnelly
Apr 23, 2024
Why VFX Artists are Unionizing
When visual effects (VFX) workers at Disney filed for unionization under the International Alliance of Theatrical Stage Employees (IATSE) in late August, many observers said it was the beginning of a potential momentum shift in the industry.
Jim Donnelly
Oct 18, 2023
How to Cut Film Production Costs Without Compromising Quality: Nine Sure-Fire Strategies to Save Money
No matter how much cash you and your team have to spend, however, it always makes sense to try to cut costs on your next film production without taking a hit on the quality side, of course. Here’s a list of nine cost-cutting strategies for film production that can do exactly that.
Jim Donnelly
May 18, 2023
How to Build (And Film) a Virtual Production Stage
MELs marries physical stage design with cutting-edge virtual sets, often working with files of up to 12K resolution rendered on a 20-foot high LED wall in the background alongside a physical set in the foreground.
Jim Donnelly
May 11, 2022
What Is Photogrammetry? Everything You Need To Know
If you're creating virtual environments, I could go in and shoot through photogrammetry and have a background and then use that later as a location. A simple explanation of that is a show called Station Eleven on HBO Max.
Jim Donnelly
Mar 31, 2022
