Strategic leadership appointment to drive continued momentum across media & entertainment while expanding into new markets and territories
OTTAWA, ONTARIO – March 31, 2025 – MASV (massive.io), the fastest and most reliable large file transfer platform, today announced the appointment of Gene Villeneuve as Chief Revenue Officer.
A seasoned business development leader with over 30 years of experience, Villeneuve brings a proven track record of scaling high-growth technology companies and leading high-performance sales and marketing teams. His leadership experience spans roles at eyko, Tehama, Cognos, OLAP@Work, Business Objects, and IBM.
Villeneuve’s deep expertise in building strategic partner ecosystems—including referral networks, resellers, integrators, and value-added resellers (VARs)—will be pivotal in fueling MASV’s momentum across media and entertainment, while spearheading its expansion into new enterprise markets and global territories.
“Gene’s exceptional track record in scaling businesses, forging strategic partnerships, and delivering impactful results uniquely qualifies him to lead our next phase of growth,” says MASV CTO and Interim CEO Majed Alhajry. “He brings a deep understanding of what it takes to grow a trusted enterprise platform in today’s fast-evolving market. Beyond his business acumen, Gene’s extensive coaching experience will be invaluable as we continue to grow our team. With his leadership, we are confident MASV will continue to expand its market presence, reach new industries, and set new standards for large file transfer workflows worldwide.”
In this role, Villeneuve will oversee MASV’s go-to-market initiatives, ensuring alignment across sales, marketing, and customer experience teams.
“MASV is a true innovator, delivering exceptional value to a rapidly expanding global customer base,” says Gene Villeneuve, Chief Revenue Officer at MASV. “As organizations grapple with ever-growing file sizes, data complexity, and distributed workflows, MASV stands out by enabling fast, secure, and reliable file transfers at scale. I’m excited to lead our go-to-market strategy and help customers and partners unlock even greater value as we expand into new markets and opportunities.”
Under Villeneuve’s leadership, MASV is set to build on its impressive YoY growth and positive trajectory. With recent partnerships with companies such as Mimir and Qumulo, platform enhancements such as a Frame.io V4 integration, and an expanding customer base that includes major broadcasters, sports organizations, post-production houses, and global marketing agencies, MASV is transforming file orchestration and delivery for enterprises worldwide.
“Beyond media and entertainment, MASV is ideally positioned to support industries like engineering, geospatial, medical imaging, and large-scale manufacturing. These sectors are in dire need of solutions that meet the demands of modern workflows and secure file management, as incumbent technologies struggle to keep pace,” adds Villeneuve. “With MASV leading the charge and winning over customers daily, I’m excited to help drive our expansion and establish MASV as the go-to solution for enterprises across a broad range of industries.”
Please visit massive.io for more information.
Meet Gene at NAB Show 2025!
NAB Show attendees are invited to meeting suite SL1930 to discuss how MASV enables enterprise media and entertainment workflows. Book a meeting here: massive.io/nab-show.
About MASV
MASV is a secure cloud software company designed to quickly transfer heavy media files worldwide to meet fast-paced production schedules. Global media organizations rely on MASV to automatically deliver their large files without any restrictions, allowing them to concentrate on their next big deliverable. To learn more and try MASV for free, visit massive.io.
Contact:
Melissa Harding
Grithaus Agency
[email protected]
+44 7594079738